For over 40 years, Defries Industries has been one of Australia's leading suppliers of single-use sterile medical products and customised procedure packs. In early 2020, they engaged Spicy Web to refine their brand and online presence with a website that highlights their reputation in the marketplace and dramatically improves their online checkout experience.
- Health & Medical
A Complete Refresh
The primary objective of the project was to evolve their brand and website with a fresh and modern outlook, improving the user experience with an emphasis on their ecommerce capacity, and offering greater insight into the values and culture of Defries.
Built For Success
The responsive website opens with an eye-catching video that offers a quick and comprehensive glimpse into their processes and products. Built on Craft CMS 3, the website has been designed with the client's needs in mind — making it super easy to update content, text, and pages.
By featuring fantastic product and lifestyle photography from Josh Brnjac, the website offers customers clarity and transparency in terms of the product offering, as well as the company culture — key in developing long-term, repeat relationships with customers.