Notes.

APAC 2021 Search Awards.

News — Yay! We recently received word that our agency has been shortlisted in five categories at the APAC 2021 Search Awards 🔎

Posted by Spicy Web
01.02.2021
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Gaining momentum from our celebratory shortlist experience at the SEMRush Awards, we put ourselves in the running for the 2021 APAC Awards. The APAC Awards celebrate the best in PPC, SEO and Content Marketing in the Asia Pacific region and feature a rigorous two step judging process from leading industry experts.

On Jan 21st, we got cosy and watched the virtual ceremony and we are thrilled to announce that Spicy Web became finalists in 5 categories:

Best Low Budget Campaign x 2

An experienced eCommerce business that rarely dabbled in digital marketing, Livefish decided to take the plunge with us and aim to increase their sales and visibility with Google Ads. With the power of new Smart Bidding solutions by Google and machine learning, this campaign was a huge success with over 7000% ROI over a few short weeks, on a small budget. It shows that it’s never too late or too competitive to begin digital marketing for an eCommerce business.

Utilising a holistic approach, we also worked to establish a strong online presence and brand awareness of eCommerce business Highrise Bikes. Utilising transparent tracking, reporting and diverse campaign structures, Highrise Bikes saw clear-cut results in increased sales and enquiries for their products.

Best PPC Campaign & Best Use Of Search - B2C

A newly created business that emerged fresh off the onset of Covid-19 in Melbourne, iPantry joined us to make their simple idea a reality: transform the existing wholesale business model into a B2C offering that could beat competitors when it comes to price and convenience. Utilising Google Ads, smart PPC strategies in bidding and shopping ads, they experienced incredible growth at well over 1000% and haven’t looked back.

Best Use of Search - B2B

Using the power and innovation of Spicy Web’s own in-house software tool, TARS (Templated Advert Repetition Software), we achieved great success for Fusion Power Systems. Automation, Smart Bidding and more strategies combined to increase leads nationwide and bring about huge digital growth. This case study also highlights our commitment to staying focussed on the journey to helping our clients grow as a business and our flexibility in adjusting our strategies to do so.

Best PPC Agency

Not to brag, but at Spicy Web, we have a great work culture and we’re proud of it. We strive to make our agency a safe and fun environment for everyone. We’re always aiming to help foster great relationships and continue maintaining our standard of exceptional service, while achieving our motto: “Good Work for Good People”. That promise continues into our efforts to make real contributions to beloved charities and having sustainability at the forefront of our actions and services.


Featuring 4 individual clients and their respective campaigns that ran in 2020, we couldn’t be prouder of the outstanding results these campaigns gained which helped our clients survive and thrive during a global pandemic. Becoming a finalist for these categories is a cherry on top from the great and tangible results we worked so hard to achieve and we can’t wait to gain more recognition in digital marketing in 2021 and beyond.

Speak with our marketing team if you’d like to learn more about our case studies and how we can help you achieve results.