Royce Stone Capital.

Royce Stone Capital is a financial advisory and private capital firm based in Melbourne, Australia and led by Tarek Omar. Their team engaged Spicy Web to completely overhaul their online presence with a dynamic and interactive new website.


  • Finance
  • Professional Services


  • Website
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Sleek, Refined, High-end

From the outset, the team at Royce Stone Capital outlined an emphatic brief: a website that is sleek, modern, and that pitches their business head-and-shoulders above their primary competitors. Taking their existing assets, we revamped their brand for a timeless and refined visual identity. The use of high-quality stock photography, integrated with their own images, leads to a unique and impressive visual style, offering an immediate impact for users.


Our Process for Success

Over the period of the project, we worked with the Royce Stone Capital team to produce an optimal user journey and experience. Beginning with a thorough briefing process, we then produced detailed sitemaps, user flow architecture, user experience wireframes, and finally, user interface design mockups of the entire website. Our focus here was to produce a design that is left-field and pushes the boundaries of modern web design, but ensuring that the user experience remained logical and understandable. The use of animation and effects brings the experience to life and engages the audience.

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Custom website design and development by Spicy Web.